Jessy Edwards  |  June 16, 2021

Category: Legal News

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Pure Nootropics Diet Pills False Advertising
(Photo Credit: Natalia Golubnycha/Shutterstock)

A company that makes products that claim to improve brain functioning does not have the support of either science or the United States Food & Drug Administration (FDA), a new nationwide class action lawsuit alleges.

Plaintiffs Robert Gomez and Mark Maurer filed the class action lawsuit against Pure Nootropics, LLC, Tuesday in a New York federal court, alleging violations of the consumer protection laws of New York, unjust enrichment, and breach of warranty.

“Defendant represents that the Products have meaningful effects on consumers’ memory, learning, focus, energy, and overall mood,” the class action says.

“Unfortunately for consumers, Defendant’s claims and representations about the Products are false and unsupported by scientific evidence.”

The class action says over-the-counter supplements marketed to improve memory and focus have become increasingly popular in the United States in recent years, with hundreds of millions in sales per year. Supplements that allegedly improve brain functioning are referred to as “nootropics.” 

Pure Nootropics makes and markets a number of these “nootropics” under its brand, despite the fact the FDA has explicitly told it that the products are not recognized as safe and effective for the uses they advertise them for. 

In fact, the products are classified as “drugs which require FDA approval prior to the introduction and sale of said drugs into interstate commerce,” the class action says.

Pure Nootropics doesn’t have FDA approval to sell the products, and they are illegal to sell, the claim states.

Plus, the Federal Trade Commission also admonished the company for making claims about its products which “may not be substantiated by competent and reliable scientific evidence,” the class action alleges.

Gomez and Maurer say they would not have purchased the products, or would have paid significantly less for them had they known they did not have the advertised effects on their memory, learning, focus, energy, and mood.

Gomez says he relied on the company’s representations that Pure Nootropics Phenylpiracetam enhances “mental performance & brain support” as well as is a “great boost of mental energy.” 

“Had Plaintiff Gomez known that the Pure Nootropics Phenylpiracetam did not produce the advertised effects, Plaintiff Gomez would not have purchased Pure Nootropics Phenylpiracetam, or would have paid substantially less for the bottle.”

The pair say they are taking action on behalf of all purchasers of Pure Nootropics Aniracetam, Pure Nootropics Oxiracetam and Pure Nootropics Phenylpiracetam — supplements the company sold claiming they could improve brain function. 

The class action alleges there are claims in excess of $5 million. Gomez and Maurer are seeking certification of the class, damages, interest, restitution, an enjoining order, fees and costs.

Meanwhile, if you live in California or Illinois, purchased one of the nootropic memory supplements listed in this article, and used it for at least a month, you may be eligible to join this free nootropics memory supplements class action lawsuit investigation. Click here for more details.

Have you purchased nootropics? Let us know your experience in the comments! 

The plaintiffs are represented by Max S. Roberts of Bursor & Fisher, P.A. 

The Pure Nootropics False Claims Class Action Lawsuit is Gomez et al., v. Pure Nootropics, LLC, Case No. 1:21-cv-03366, in the U.S. District Court for the Eastern District of New York.


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23 thoughts onPure Nootropics Pills to Improve Brain Function Unsupported by Science, FDA, Class Action Lawsuit Claims

  1. Robert says:

    I read about this memory booster BUT I forgot to order it.

    Thank God!!

  2. fd says:

    like preagen me in

  3. MS LINDA POWELL says:

    WASTE OF MONEY I SHOULD KNOW I HAVE WASTED ENOUGH MONEY TO BEGIN A BUSINESS WITH I SHOULD HAVE KNOW BETTER PLEASE ADD ME TO YOUR LIST ALSO I CANT BELIEVE I REALLY BELIEVED THOSE LIES HOW DISHONEST OF THEM I CANT BELIEVE THEY ARE STILL IN BUSINESS

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