Anna Bradley-Smith  |  January 12, 2022

Category: Beauty Products

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Eye Lash gel Serum.
(Photo Credit: HBRH/Shutterstock)

Grande Cosmetic Serums Overview:

  • Who: Grande Cosmetics has been hit with a class action lawsuit over its hair growth serums
  • What: Consumers allege that the company is selling its lash, brow and hair growth serums as cosmetics when in reality they are drugs with an active ingredient that should only be used under the supervision of a physician given the risks of serious side effects.
  • Where: The case is pending in California district court.

Grande Cosmetics’ over-the-counter lash, brow and hair serums contain an active drug ingredient that should only be used with the supervision of a physician due to its possible serious side effects, including eye damage, a new class action lawsuit alleges.

Alexandra Mandel filed the lawsuit against the company in California after discovering its GrandeLASH-MD Lash Enhancing Serum, GrandeBROW Brow Enhancing Serum and GrandeHAIR Enhancement Serum all contain isopropyl cloprostenate (ICP), which she believes damaged her eye.

The Food and Drug Administration has warned manufactures that ICP is associated with potential serious side effects like iris discoloration, the development of growths in the eye and the complete loss of eyelashes and has further warned that ICP lash and brow products are not safe for use except under supervision of a licensed physician, the class action explains.

Mandel says in the lawsuit that she bought the serums without knowing that they were new drugs and only stopped using her GrandeLASH-MD when she developed a growth in her eye. She says that the growth “baffled her doctors,” who did not know she was using the product, and that it had to be surgically removed.

“After learning in January 2022 about the true properties of ICP and of Defendant’s fraud, Ms. Mandel believes that she developed the growth in her eye due to her use of GrandeLASH-MD,” the claim states.

Grande Cosmetics Aware Serums May Cause Damage, Plaintiff Says

Mandel further asserts that Grande Cosmetics is aware that the enhancement serums may cause damage, and that, despite knowledge of injuries caused by the serums via numerous consumer complaints, Grande Cosmetics has refused to provide an adequate remedy for the systemic injuries caused by its products.

She says that because the hair growth serums were drugs as defined by California law, Grande Cosmetics was required to seek regulatory approval before selling them to consumers but did not, and instead “concocted a scheme” to sell them as cosmetics to avoid regulatory requirements.

“Even though the Enhancement Serums are unapproved drugs that should never have been available for sale to consumers, Grande Cosmetics unlawfully sold hundreds of thousands of units of the Enhancement Serums to California consumers at around $65-$125 apiece,” the lawsuit says.

In the class action, Mandel says the adverse side effects caused by the active drug ingredient is material information that consumers need to know. 

“Grande Cosmetics omitted the above-described material information with the knowledge that its omissions would mislead and deceive consumers,” according to the lawsuit. 

Mandel wants to represent anyone else who has purchased the serums in California and is suing for violations of state business and advertising laws. She seeks certification of the class, restitution, damages, enjoinment, legal fees and costs, interest and a jury trial.

In October, Grande Cosmetics was hit with a separate class action lawsuit in California where lead Plaintiff Genna Ribak made the same claims as Mandel. Ribak argues the serums should be labeled as drugs, saying she was unaware that any of the serums she purchased contained ingredients that could be associated with serious and undisclosed side effects. 

Have you ever purchased a Grande Cosmetics hair growth serum? Let us know your experience in the comments section!

Mandel is represented by Annick M. Persinger of Tycko & Zavareei LLP.

The Grande Cosmetics False Ad Class Action Lawsuit is Mandel, et al. v. Grande Cosmetics LLC, Case No. 4:22-cv-00071-JSC, in the U.S. District Court for the Northern District of California.


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89 thoughts onGrande Cosmetic serums contain drug that can cause eye damage, class action alleges

  1. Nancy Leader says:

    I have used Grand Brow since May 2023 and developed redness and flakiness on my upper and lower lids and dry eyes.

  2. June Collerd says:

    Since using Grande eyelash serum, my eyelids look like they have brownish/reddish eyeshadow powder on. I have wondered why my eyelids look like this. I cannot get the color to fade at all. It appears to be permanent. I have sent in paperwork with receipts from all the times I have bought the serum, both from Ulta Beauty and Grande Cosmetics. Please let me know if this might be a permanent feature I am going to have to live with. I have blonde hair and a fair complexion so this definitely looks strange. I try to cover them up with different shadows but nothing works. The darkness comes through the shadows.

  3. Sue Davidson says:

    I have used GrandeLashMD for years. The only side effect I received was red eyelids. I didn’t think anything of it because I also had red eyelids using Latisse. I was always extremely careful when applying the Grande serum (just like I was with Latisse) not to get it in my eyes. I have been extremely pleased with the results and really not sure what I am going to do.

  4. Brittany Scogin says:

    I ahve used this product for about a yr and experience dry eyes and eye lid darkening/redness

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