Strange Honey Isn’t Raw or 100% Honey, Class Action Says

A class action lawsuit claims honey from Strange Honey Farm LLC is not 100 percent raw honey from Tennessee, as the company states.

Plaintiffs Robert Greer and James Reimer, both of Tennessee, say they purchased honey from Strange Honey Farm, believing it to be 100 percent raw honey, as advertised.

Allegedly, they discovered after they made their purchase that the product did not live up to its advertisement.

The Strange Honey class action challenges every element of the Strange Honey Farm’s advertising claims, arguing that “Strange Honey markets and sells its honey as being 100% raw honey from Tennessee. In fact, the honey that Strange Honey sells is not from Tennessee, is not raw, and is not 100% honey.”

Launching into these allegations, the two customers argue that to make their products easier to package and bottle, Strange Honey heats or cooks the honey. This cooking reportedly destroys the enzymes for which raw honey is prized.

The customers then go on to say that the honey Strange Honey sells is not just from Tennessee, but is sourced from multiple other locations, as far from Tennessee as Vietnam.

Finally, the plaintiffs say that the product sold by Strange Honey is not even 100 percent honey at all. According to Greer and Reimer, Strange Honey or one of its suppliers adds syrup to the honey. Allegedly, syrup is much cheaper than honey, and this is an attempt to pass off an inexpensive product as a more expensive one.

The Strange Honey class action lawsuit asserts that Strange Honey is aware that customers seek out honey, especially raw honey, for the fact that it is a natural product and is seen as beneficial to health.

Allegedly, the company advertises its products as raw honey that is locally sourced to entice customers who value natural, locally sourced, healthful products.

However, this was reportedly done deceitfully, as the company knew or should have known it was providing customers with a product that was less valuable than the one advertised. 

The Strange Honey false adverting class action lawsuit aims to hold the company and owners Gary and Fonda Strange liable for misleading consumers and seeks an injunction preventing the company from misrepresenting its products in the future.

Greer and Reimer seek damages on behalf of themselves and all people who purchased Strange Honey products in Tennessee and were similarly misled.

Two other honey producers have recently faced similar claims.

Have you purchased raw honey, only to discover that it was not raw, or was not 100 percent honey? Share your experiences in the comment section below.

Greer and Reimer are represented by Al Holifield of Holifield, Janich & Ferrera LLC; Kent A. Heitzinger of Kent A. Heitzinger & Associates; and Terrrence Buehler of The Law Offices of Terrence Buehler.

The Strange Honey False Advertising Class Action Lawsuit is Robert Greer, et al. v. Strange Honey Farm LLC, et al., Case No. 3:19-cv-00518-PLR-DCP, in the U.S. District Court for the Eastern District of Tennessee.

UPDATE: The Strange Honey Class Action Lawsuit was voluntarily dismissed on February 15, 2020. Top Class Actions will let our viewers know if we learn of any new class actions filed. 

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