Beverage brands hit with class actions over false advertising

Beverage false advertising class action lawsuits overview: 

• Who: Consumers recently filed class action lawsuits against Campbell Soup Co., Prime Hydration LLC, Molson Coors Beverage Company USA, Nestle USA, Sunny Delight Beverages Co. and Welch Foods. 
• Why: The class action lawsuits involve beverage product false advertising.
• Where: The class action lawsuits were filed in U.S. federal courts. 

Consumers recently filed class action lawsuits against companies alleging they falsely advertised beverage products. 

The false advertising claims involve healthiness, caffeine content, purity, sugar content, artificial preservatives and beverage classification. 

Class action claims V8 Splash falsely advertised as healthy, naturally flavored 

A pair of consumers filed a class action lawsuit against Campbell Soup Co. earlier this month over claims the company falsely advertises its V8 Splash beverage as healthy and naturally flavored. 

The class action lawsuit argues V8 Splash beverages, despite being marketed as healthy for children, consist almost entirely of water and high fructose corn syrup and get their fruit flavor from the artificial flavoring dl-malic acid. 

“Defendant violates multiple states’ consumer protection laws by misbranding the products and by failing to disclose and actively concealing from consumers that the products contain artificial flavoring in the form of malic acid,” the class action states. 

Prime energy drinks contain more caffeine than advertised, class action alleges

A consumer filed a class action lawsuit against Prime Hydration LLC this month over claims the company’s Prime energy drinks contain more caffeine than what is advertised. 

The class action lawsuit argues labeling on Prime energy drinks states they contain 200 milligrams of caffeine when, in reality, the beverages contain 215-225 milligrams of caffeine. 

The consumer claims Prime violates Federal Food Drug and Cosmetic Act regulations that prohibit the false and misleading labeling of food products. 

Vizzy Mimosa Hard Seltzer drinks actually beer, class action says

A pair of consumers filed a class action lawsuit against Molson Coors Beverage Company USA LLC in March over claims the company misrepresents its Vizzy Mimosa Hard Seltzer drinks as sparkling wine. 

The class action lawsuit argues Molson Coors’ Vizzy Mimosa Hard Seltzer beverages are made using fermented sugar, qualifying them as a beer instead of mimosas. 

“Even if consumers looked at the bottom of the package prior to buying it, they would not see it identified as a ‘beer’ anywhere in the fine print,” the class action states.

Class action claims Nestle misleads consumers about purity of Perrier mineral water

A consumer filed a class action lawsuit against Nestle USA in March over claims the company misled consumers about the purity of its Perrier brand mineral water. 

The class action lawsuit argues Neste advertising its Perrier mineral water as “captured at the source in France” is misleading to consumers because the company has to filter the water as it comes from a source that may be contaminated. 

“None of the treatment methods applied are necessary when mineral water originates from a protected underground source,” the Perrier class action states.

Sunny D Vodka Seltzer product falsely advertised as sugar-free, class action says

A consumer filed a class action lawsuit against Sunny Delight Beverages Co. in February over claims the company falsely advertises its Sunny D Vodka Seltzer product contains zero grams of sugar. 

The class action lawsuit argues the Sunny D vodka seltzer beverages contain approximately 2 grams of sugar—as a result of fruit juice in the product—making labeling that they contain 0 grams of sugar “literally false.” 

Welch’s Light Grape Juice contains artificial preservative despite labeling to contrary, class action claims

A consumer filed a class action lawsuit against Welch Foods in March over claims the company falsely advertises its Welch’s Light Grape Juice drink contains no artificial preservatives. 

The class action lawsuit argues Welch’s Light Grape Juice contains the Food and Drug Administration-listed artificial preservative ingredient ascorbic acid. 

“The label for the product prominently states that the product contains ‘no artificial flavors or preservatives’ thereby misleading reasonable consumers into believing that the product is free from artificial preservatives,” the class action states. 

Have you been injured by false advertising involving a beverage? Let us know in the comments.

Read About More Class Action Lawsuits & Class Action Settlements:

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