Royo Bread class action alleges keto-friendly bagels misstate calorie content

By Top Class Actions | June 25, 2026

Category: False Advertising

Keto Bagels with Cream Cheese, Smoked Salmon and Capers — (Photo Credit: Azra H/Shutterstock)

Royo Bread class action overview:

Who: A group of consumers filed a class action lawsuit against Royo Bread Co. Inc.
Why: The plaintiffs allege Royo Bread misrepresents the calorie count of its low-carb and keto-friendly bread and bagels.
Where: The Royo Bread class action lawsuit was filed in New York federal court.

A new class action lawsuit accuses Royo Bread of misrepresenting the calorie count of its low-carb and keto-friendly bread and bagels.

Plaintiff Chris Salley and five others filed the class action complaint against Royo Bread on May 28 in New York federal court, alleging violations of various state statutes.

According to the complaint, Royo Bread’s keto-friendly bagels and other low-calorie bread products are sold online and in various retail locations, including Whole Foods and Amazon. The products are allegedly marketed as low-calorie, keto-friendly options, appealing to health-conscious consumers.

Salley claims that the company’s products, which include a range of flavors and types, falsely claim to contain fewer calories than they actually do.

The Everything Keto-Friendly Bagel, cited as an example, is advertised as having only 80 calories per serving. However, based on its nutritional content, it should contain approximately 204 calories, the class action lawsuit says.

Lawsuit: Royo Bread uses ‘health-washing’ to mislead consumers

The class action lawsuit argues that Royo Bread’s website claims that its products are significantly healthier and lower in calories compared to regular bread and bagels — a detail that is crucial for health-conscious consumers.

Salley alleges that Royo Bread uses “health-washing” tactics to make its products appear healthier than they are, thus misleading consumers into paying a premium for items that do not deliver the promised health benefits.

Salley says the misrepresentations are particularly harmful to individuals who need to monitor their calorie intake due to dietary restrictions, such as those who are obese, diabetic or using weight-loss medications.

As a result, she and the other plaintiffs seek to represent anyone in the United States who purchased Royo Bread’s products during the applicable statute of limitations period.

They are suing for violations of consumer protection laws in New York, California, Illinois and New Jersey, false advertising and unjust enrichment and are seeking certification of the Royo Bread class action, damages, fees, costs and a jury trial.

Meanwhile, Nature’s Bakery is facing a class action lawsuit alleging it falsely advertises its fig bars as “wholesome” and “natural” despite containing synthetic citric acid and excessive sugar.

What do you think of the allegations made in this Royo Bread class action lawsuit? Let us know in the comments.

The plaintiffs are represented by Blake Hunter Yagman and Allen Neumark of Yagman PLLC and Kevin Laukaitis of Laukaitis Law LLC.

The Royo Bread class action lawsuit is Salley, et al. v. Royo Bread Co. Inc., Case No. 1:26-cv-03220, in the U.S. District Court for the Eastern District of New York.