Jessy Edwards , Jon Styf  |  January 22, 2024

Category: Consumer News

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Boxes of OB Tampons on store shelf
(Photo Credit: Hadrian/Shutterstock)

Update:

  • A federal judge in California dismissed a lawsuit claiming o.b. Organic tampons include harmful forever chemicals.
  • U.S. District Judge Araceli Martinez-Olguin ruled the plaintiffs’ testing for per- and polyfluoroalkyl substances (PFAS) was insufficient proof to make their claims and could then not prove any damages.
  • Judge Martinez-Olguin set a noon Jan. 25 deadline for joint case management statements with a Feb. 1 conference, when he will determine a deadline for a second amended complaint.
  • Martinez-Olguin also dismissed similar claims against the Edgewell Personal Care Company related to Playtex Gentle Glide tampons.

O.b. Organic tampons lawsuit overview:

  • Who: An organic tampon consumer sued Edgewell Personal Care Co., the maker of o.b. Organic tampons.
  • Why: The plaintiff says the tampons contain “forever chemicals.”
  • Where: The o.b. Organic tampons lawsuit was filed in a California federal court.

(March 01, 2023)

Edgewell Personal Care Co. makes o.b. Organic tampons and advertises them as being a healthy product when they allegedly contain potentially harmful “forever chemicals,” a new class action lawsuit states.

Plaintiff Brigette Lowe filed the class action lawsuit against Edgewell Personal Care Co. on Feb. 24 in a California federal court, alleging violations of state and federal consumer laws. 

According to the o.b. Organic tampons lawsuit, Edgewell leads consumers to believe the o.b. Organic tampons are a healthy product for absorbing menstrual fluid and do not contain any chemicals potentially harmful to women’s health.

However, Lowe alleges her independent testing shows the tampons contain per- and polyfluoroalkyl substances (PFAS), a category of human-made chemicals with a “toxic, persistent and bioaccumulative nature which are associated with numerous health concerns.”

“Reasonable consumers, therefore, fairly and reasonably understand that a product marketed with the Organic Representations would not contain chemicals known to be harmful to humans or the environment,” the lawsuit states.

Edgewell persistently advertises o.b. Organic tampons as healthy, lawsuit states

Edgewell intentionally designed the front and back package label representations on the tampon products to lead consumers to believe they don’t contain anything that could be potentially harmful. 

“Beginning with the name ‘o.b. organicTM,’ along with the ‘100% Organic Cotton’ representation … in addition to representations that the Tampon Products are ‘Free from Chlorine’ and contain no Fragrances or Dyes,’” the o.b. Organic tampons lawsuit states.

Lowe seeks to represent anyone who bought the tampons in the United States plus a multistate consumer protection class from California, Florida, Illinois, New York, Massachusetts, Michigan, Minnesota, Missouri, New Jersey and a California class.

She sued for violations of state consumer laws and unjust enrichment and seeks certification of the class action, damages, fees, costs and a jury trial. 

Meanwhile, This is L. Inc., a Procter & Gamble unit, was hit with a class action lawsuit in September alleging it falsely advertises its tampons as “100% organic” when they actually contain non-organic ingredients.

What do you think of the allegations in this case? Let us know in the comments.

The plaintiff is represented by Pearson Warshaw LLP and Milberg Coleman Bryson Phillips Grossman LLP.

The o.b. Organic tampons lawsuit is Brigette Lowe, et al. v. Edgewell Personal Care Co., Case No. 3:23-cv-00834-LB, in the U.S. District Court for the Northern District of California. 


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19 thoughts onJudge dismisses o.b., Playtex tampon PFAS class action

  1. Delonda hasan says:

    Wooow this is so horrible I use on tampon the hole freaking time that I had my mental period I have stop my menstrual 1 year ago this week s bad

  2. Sarah Barnes says:

    Please add me

  3. Anetrice Aaron says:

    Add me please

  4. Whitney Carroll says:

    I also used these tampon’s most my life because they advertised them as being organic. I have infections all the time. I also want to be notified.

  5. Rachel says:

    I have been using o.b. tampons my entire adult life. Their branding led me to believe I was putting the safest, low-impact product available in my body. I’ve been trying to conceive for a year now and I’ve learned that PFAs can contribute to fertility issues. If there is compensation, I want some!

  6. Lynn Crisci says:

    I paid more for these because they were advertised as organic and safe!

  7. JJ says:

    Add me please

    1. Paula wilhelm says:

      Add me. This is the brand my daughter and I use She has PCOS and used this brand because it is organic and she is trying to look out for her health. But you just can’t trust any of these brands that we used for years and years!!

      1. Sierra wilhelm says:

        I have PCOS and used these because it was a trusted brand and organic. I’m very upset to learn of these forever chemicals and what harm they have done to my body

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