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This settlement is closed!
Please see what other class action settlements you might qualify to claim cash from in our Open Settlements directory!
A settlement has been reached in class action lawsuits against The Gillette Co. and The Procter & Gamble Co., resolving allegations that they falsely advertised and marketed some of their Duracell batteries. If you purchased Duracell Ultra Advanced or Duracell Ultra Power AA or AAA alkaline batteries, you may be eligible to receive up to $12 cash from the class action settlement.
UPDATE: On Apr. 11, 2016, Top Class Actions readers started receiving checks from the Duracell Ultra Batteries Class Action Settlement.
Who’s Eligible
Class Members of the Duracell Ultra battery class action settlement include all persons in the United States who purchased AA or AAA Duracell brand Ultra Advanced and/or Ultra Power batteries at retail any time after June 2009.
Potential Award
$3 – $12 depending on how many Duracell batteries you purchased, and if you have proof.
Proof of Purchase
Proof of purchase is not required. However, Class Members who submit a valid Claim Form with proof of purchase, such as a register receipt or documentation showing the price paid for the batteries, may claim $3 per pack of Duracell Ultra Batteries for a total of up to $12. Class Members who submit a valid Claim Form without proof of purchase may claim $3 per pack of Duracell Ultra Batteries for a total of up to $6.
Claim Form Deadline
4/10/2014
Case Name
Joshua Poertner v. The Gillette Company and the Procter & Gamble Company, Case No. 6:12-cv-00803-GAP-DAP, in the U.S. District Court for the Middle District of Florida
Case Summary
The Duracell battery settlement will resolve class action lawsuits that allege Gillette and P&G engaged in deceptive and misleading advertising and marketing of Duracell Ultra Batteries. The plaintiffs claimed that the use of statements such as “Up to 30% Longer in Toys* *vs. Ultra Digital” and “Our Longest Lasting” deceived consumers into purchasing Duracell Ultra Batteries.
Gillette and P&G deny all wrongdoing and continue to stand by their Duracell products and advertising, but have agreed to provide refunds to consumers under a class action settlement that was preliminarily approved on Nov. 5, 2013.
Final Hearing
3/21/14
Settlement Website
www.UltraBatteriesSettlement.com
Claims Administrator
Poertner Claims Administrator
P.O. Box 43224
Providence, RI 02940-3224
1-855-564-7380
Class Counsel
E. Clayton Lowe
THE LOWE LAW FIRM LLC
Dennis Pantazis
Joshua R. Gale
WIGGINS CHILDS QUINN & PANTAZIS LLC
Peter A. Grammas
THE LAW OFFICE OF PETER A. GRAMMAS
Robert C. Schubert
Noah M. Schubert
SCHUBERT JONCKHEER & KOLBE LLP
Defense Counsel
Darren K. Cottriel
JONES DAY
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38 thoughts onDuracell Ultra Batteries Class Action Lawsuit Settlement
Any word of when the checks will be dispensed? I moved late last year, & hope I didn’t miss it…
yeah but it was approved August 2014 it has been over a year.
checks should be out this month, since it was approved in August
What is up with this class action ? Havent heard anything & no way to contact representatives telephonically.
Any updates?
I tried calling the number but their is no way to talk directly to a rep.
According to the website the final order was August 2014 . I going to call 1-855-564-7380.
I thought Duracell were scum for the shitty batteries, but the real scum is this groups of shitty lawyers led by E. Clayton Lowe of THE LOWE LAW FIRM LLC who have not paid out on this settlement in over two years. I will be filing a complaint with the state attorney general about this. Lawyers give lawyers their bad reputation. Total scumbags that add nothing to the world, just screw people that have already been screwed. What do I call a half million lawyers at the bottom of the sea? A good start.
Here, Class Counsel contends that the $5-plus million fee is only 10% of the $50 million
common fund and therefore well within the range of reasonableness. Counsel computes this
common fund by multiplying the estimated number of class members (7.26 million) by $6.00 per
claim, totaling $43.56 million and adding the $5.6 million fee and cost payment. But, the $50 million
calculation is somewhat illusory, because the parties never expected that Gillette would actually pay
anything close to that amount.9 Indeed, as expected, the claims rate in this case was only .076%
(55,346 claims/7.2 million people), with a total pay-out of $344,850 (114,950 packages at $3.00 per
package).
ANY UPDATES ?
Update: The court entered the Order and Final Judgment Approving Class Action Settlement on August 21, 2014. To view a copy of the order and final judgment,
Thank you Susan..they have had plenty of time to go thru the claims, are tiny checks should come soon then.