Sarah Mirando  |  April 5, 2012

Category: Consumer News

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Simply OrangeAccording to the class action lawsuit, Simply Orange undergoes extensive processing and relies on added aroma and flavoring not found in nature, despite a label that prominently reads: “100% Pure Squeezed Orange Juice.”

“Coca-Cola misrepresented that Simply Orange was 100% pure and natural orange juice when in fact it was not,” the Simply Orange class action lawsuit says. The lawsuit claims Simply Orange undergoes extensive industrial processing that tweaks the orange juice into an artificial consistency, look, and smell.

The Simply Orange class action lawsuit further says that chemically engineered “flavor packets” are added to Simply Orange in order to mimic the flavor of natural orange juice.

The Simply Orange juice class action lawsuit is accusing Coca Cola of fraud and misrepresentation for inducing consumers into paying a premium price for the product due to their belief that it is fresh and unadulterated orange juice. It is seeking class-action status on behalf of consumers misled by the product’s “100% Pure Squeezed Orange Juice” label.

A spokeswoman for Coca-Cola said the lawsuit is “without merit.”

The case is Randall Davis v. The Coca-Cola Co., Case No. 12-cv-02391, U.S. District Court, District of Illinois.

 

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190 thoughts onSimply Orange Juice Class Action Lawsuit

  1. Kathleen Farrar says:

    sign me up I gave this to my kids for many years

  2. Paulette Voisinet says:

    Thought I was buying a real product not to mention paying top dollar for it in most cases unbelievable please count me in thank you

  3. Mark Embree says:

    I’m disgusted with these companies lie about their products

  4. Mack Thompson says:

    So sad with these Co. we put our faith and give to our kids to fing out the the corp year end checks are way more important than the hard working people who buy it! SHAMEFUL

  5. Susan G. says:

    Truth In advertising
    Sign me up

    Make them learn a lesson

  6. Susan G. says:

    Too sick of these companies and the lies just to make a buck I just want to know what I’m eating Truth in advertising
    Sign me up
    They need to learn to tell the truth
    We the people will buy what we want
    If we want sunny D we can buy that
    Plz sign me up

  7. Judy bottcher says:

    Been buying this product for years.how misleading

  8. Jocelyn Roberts says:

    Oh my !! I am so upset right now as we have been buying this product for many years and I have a fresh bottle in my fridge as I type this email to you. Why do companies lie to us ! Coca-Cola does not care about its consumers. Shame !!!!

  9. Dot says:

    Have been using this brand a very long time sorry to say , now I find I have been lied to.

  10. Lisa Hopkins says:

    what a rip off I thought this simply orange use was simply 100 percent orange juice I don’t understand why the company wanted to mislead the people I would like to participate in this class action lawsuit please contact me further at the email above if I qualify for a class action lawsuit….I need to share this information with my mom she didn’t see it as well thank you so much I can also be reached at 760 596 9730 I could say that I bought at least 40 bottles of the stuff thank you so much

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