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Krispy Kreme Doughnuts is facing a proposed class action lawsuit filed by a customer who claims the donut chain falsely advertises the ingredients of its fruit-filled and maple-glazed donuts.
Plaintiff Jason Saidian, a Los Angeles resident, brings this consumer protection and false advertising class action lawsuit against Krispy Kreme.
He alleges that the donut maker conducts “false and misleading business practices” because its “Chocolate Iced Raspberry Filled,” “Glazed Raspberry Filled,” “Maple Bar,” and “Glazed Blueberry Cake” donuts and donut holes do not actually contain real raspberries, maple, or blueberries.
Instead, the donuts are made with “nutritionally inferior ingredients,” the 32-page complaint states.
In 2015, Saidian says he purchased the raspberry, maple, and blueberry donuts at issue from a Krispy Kreme location in Santa Monica, Calif. He claims that when he purchased the donuts, he relied on the company’s representations about the “premium ingredients” in its donuts.
Specifically, the class action lawsuit indicates that the donuts are displayed in a tray behind a glass counter, along with a small placard in front of each tray that provides the name of the donut variety.
According to Saidian, the donuts appear as if they contain the “premium ingredients” but Krispy Kreme reportedly does not provide customers with access to information on what the actual ingredients are in the donuts.
“Even when consuming the Products, Plaintiff and other consumers cannot easily decipher whether the filling or glazing they are consuming contain actual raspberries, blueberries, or maple ingredients, because the Defendant has formulated and manufactured the Products in a manner that masks the absence of such ingredients,” the Krispy Kreme class action states.
Saidian claims he wouldn’t have bought certain donuts sold by Krispy Kreme if he had been aware of their actual ingredients.
“Unbeknownst to Plaintiff and other consumers, the Raspberry Products do not contain actual raspberries, the Maple Products do not contain actual maple syrup or maple sugar and the Blueberry Products do not contain actual blueberries,” the lawsuit reads.
Instead, Krispy Kreme purportedly uses sugar, corn syrup, gums and artificial food coloring to “mimic the texture, shape and color” of these “premium Ingredients” instead of naturally occurring products with proven health benefits, according to court documents.
To support his claim of false advertising, Saidian points to the fact that Krispy Kreme’s other donuts each contain the premium ingredient advertised in their respective product names.
For example, the “Glazed Lemon Filled” donuts contain lemon juice, the “Cinnamon Apple Filled” donuts contain both apple and cinnamon and the “Glazed Strawberry” donuts contain strawberries.
Therefore, according to Saidian, this indicates that Krispy Kreme is not only capable of making the donuts at issue with the real ingredients, but also should have been aware that its products are falsely advertised and would be deceiving to an unsuspecting customer.
Saidian is seeking to represent a certified nationwide Class and California subclass of Krispy Kreme customers and is asking upwards of $5 million in damages from the donut chain due the alleged absence of these “Premium Ingredients.”
Saidian is represented by Barbara A. Rohr and Benjamin Heikali of Faruqi & Faruqi LLP.
The Krispy Kreme Doughnuts Fake Ingredients Class Action Lawsuit is Jason Saidian v. Krispy Kreme Doughnuts Inc., Case No. 2:16-cv-08338, in the U.S. District Court for the Central District of California.
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81 thoughts onKrispy Kreme Class Action Alleges Donut Ingredients are Misleading
This is just another SCAM by suppliers.
Yes this is wrong as so many of us havery allergies and expect truth in advertising these days unfortunately this is not the case as seen far too many times at the cost of what we ingest corporate greed absolutely but the product is subpar these ppl should be fined and called out for lying just to make it appear the treats are artisan how low can they go
EATEN THEM FOR MANY YEARS.
I always thought that a donut of course has calories, but I thought the fruit in the donut would be good for you. Well, I guess not. False advertising.
I brought many donuts.
Sign me up!
I HAVE EATEN KRISPY KREME DOUGHNUTS ALL MY LIFE WHEN THE INGREDIENT CHANGE CAME I JUST THOUGHT I WAS JUST GOING IN TOO HARD ON THEM. I HAVE NO LIMIT TO THE LOVE I HAVE FOR THEM DOUGHNUTS,,,,,,,,,,,
My Husband love the apple cinnamon ones and it did say they didn’t taste as good.
The donuts are good but they taste a little different.
What’s up with corporate greed? Did you know there is a law that forces corporations to make the maximum bang for the shareholder’s dollars? Even if it means screwing the patrons! The law was established a long time ago to ensure
the little guy with a few shares wouldn’t get screwed. Now RWG’s with 1000’s of shares of multi-billion dollar companies make so much money that they can screw customers, get sued and still come out ahead by millions! What a bunch of crap! There is no incentive for these RWGs to do the right thing whatsoever. We (the customers) need to go grass roots and start hitting them in their pocketbooks. Loss of income is the only language they understand!