Keurig class action lawsuit overview:
- Who: Plaintiff Malika Bennett filed a class action lawsuit against Keurig Green Mountain Inc.
- Why: Bennett alleges Keurig sends marketing emails with false deadline subject lines to pressure consumers into purchases.
- Where: The Keurig class action lawsuit was filed in Washington state court.
- How to get help: If you received multiple misleading marketing emails from the same company, you may qualify to join a class action investigation.
A new class action lawsuit accuses the coffee products company Keurig Green Mountain of running a deceptive email marketing scheme that manipulates Washington consumers into making rushed purchasing decisions.
Plaintiff Malika Bennett alleges Keurig Green Mountain systematically sends promotional emails with subject lines claiming sales are ending — only to extend or repeat the same offers days later, proving the deadlines were false.
Bennett claims the deceptive email marketing practice violates Washington’s Commercial Electronic Mail Act (CEMA), which prohibits sending commercial emails to Washington residents that contain false or misleading information in the subject line.
The Keurig class action lawsuit alleges the company’s emails cause direct harm to consumers by wasting their time, flooding their inboxes with false notifications and steering them away from better deals they would have found had they not been pressured to buy immediately.
Bennett wants to represent a class of all Washington citizens who received any of the misleading emails identified in the complaint during the class period.
Lawsuit: Keurig’s deceptive email marketing lasted for years
The Keurig class action lawsuit documents alleged deceptive email subject lines spanning multiple product categories, from brewing machines to K-Cup pods to beverages, between 2022 and 2025.
Bennett claims Keurig sent emails with subject lines such as “LAST DAY,” “TODAY ONLY,” “HOURS LEFT” and “ENDS TONIGHT,” only to follow up the next day or within days announcing that the same promotion had been extended or relaunched at the same or lower price.
The complaint alleges Keurig sent marketing emails at an average rate of approximately 687.5 per year, or 57 per month, during 2024 and 2025, and that the company used Salesforce Marketing Cloud in a way that gave it knowledge that recipients were Washington residents.
Bennett herself claims she received at least six of the identified false or misleading emails between Nov. 5 and Dec. 5, 2025, according to the complaint.
Bennett demands a jury trial and seeks class certification along with a permanent injunction barring Keurig from sending false or misleading email subject lines. She also seeks damages of $500 per violation, trebled under Washington’s Consumer Protection Act.
In related news, Keurig Dr Pepper is facing class action allegations it falsely advertises its K-Cup pods as recyclable despite the fact that most consumers are unable to recycle them.
Have you ever received any alleged deceptive email marketing from Keurig? Let us know in the comments.
Bennett is represented by Samuel J. Strauss and Raina C. Borrelli of Strauss Borrelli PLLC; Lynn A. Toops, Natalie A. Lyons and Ian R. Bensberg of CohenMalad LLP; and Gerard J. Stranch IV, Michael C. Tackeff and Andrew K. Murray of Stranch, Jennings & Garvey PLLC.
The Keurig class action lawsuit is Bennett v. Keurig Green Mountain Inc., Case No. 2:26-cv-01036, in the Superior Court of the State of Washington for the County of King.
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