Parents of Teens and Children Who Became Addicted to Nicotine After Using a JUUL Device Take Legal Action

More parents are coming forward to report that their children or teenagers became addicted to nicotine after using a JUUL device promoted as an e-cigarette. Many of the claims against the makers of the JUUL device allege that they were primarily marketing to teens and young children with their promotional materials and the images used across their marketing.

The JUUL device is a discreet e-cigarette that looks very similar to a thumb drive. The flavored nicotine solution comes in many different flavor choices including fruit medley, creme brulee and mango. The business was recently valued at $15 billion in just three years after launching the JUUL device.

Research completed by the makers of the JUUL device identified that the nicotine formulation in this e-cigarette creates top blood nicotine levels that are as much as 35 percent higher than traditional cigarettes.

A class action lawsuit was filed against the makers of the JUUL device, alleging that the e-cigarettes deliver a far greater concentration of nicotine into the bloodstream when compared with the cigarette and delivered in a faster nature than a cigarette.

E-cigarettes have become increasingly popular in recent years, but research is still emerging about the overall safety and the health profiles of these products. Some of these items have been defective and have caught on fire, but safety advocates are also warning about the highly addictive nature of some forms of electronic cigarettes like the JUUL device.

According to the JUUL device class action lawsuit, the devices’ high nicotine content poses a very high risk of nicotine addiction, particularly for youth. The lawsuit against the makers of the JUUL device goes on to argue that they used an advertising campaign to attract non-smokers and youth and relied heavily on social media marketing to reach that target market.

It’s estimated that more than 2 million children and young teens between the ages of 12 and 17 have used a JUUL device e-cigarette within the last month. The JUUL device has become especially popular in educational settings because the device is simple to use, easy to purchase through retail locations or online and easy to hide.

Given the potential for the JUUL device to deliver high doses of nicotine into the bloodstream, health professionals are currently referring to use of the JUUL device as a problem that could have epidemic implications.

Some staff at middle and high schools across the country have taken measures to combat the prevalence of using these devices by monitoring bathrooms and these projects and programs to monitor the use have revealed that many different teens have used the JUUL device and that they are increasing in popularity throughout the country.

Parents of children who have become addicted to nicotine as a result of the JUUL device have filed lawsuits in an effort to recover compensation for their losses and are making efforts to ensure other parents are aware of this popular activity and the possible consequences for teens and kids.

Join a Free JUUL E-Cigarette Calls Class Action Lawsuit Investigation

If you or your child used a JUUL e-cigarette and later became addicted to nicotine, you may be eligible to join the JUUL e-cigarette class action lawsuit or start a new suit.

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