Abraham Jewett  |  September 18, 2023

Category: Consumer News
A package of Paqui with carolina reaper peppers sichuan heat one extremely hot tortilla chip representing the Paqui 'One Chip Challenge' product removal.
(Photo Credit: Keith Homan/Shutterstock)

Paqui ‘One Chip Challenge’ removal overview: 

  • Who: Hershey subsidiary Amplify Snack Brands removed its Paqui “One Chip Challenge” spicy chip product from shelves in the United States and Canada. 
  • Why: Amplify removed the product “out of an abundance of caution” following the death of a teenager who passed away after consuming the snack. The death has not officially been attributed to the product at this time. 
  • Where: The Paqui “One Chip Challenge” product was available in the United States and Canada.

Hershey subsidiary Amplify Snack Brands chose to remove its Paqui ‘One Chip Challenge’ product from shelves following the death of a Massachusetts teenager who passed away earlier this month after consuming the snack.

The Paqui “One Chip Challenge” was advertised as made with two of the hottest peppers in the world, sold for $9.99 in a coffin-shaped box and instructed consumers who purchased and ate the product to post their reactions to social media, The New York Times reports

Pacquire responded to the death, which has not been officially attributed to the snack, in a statement on its website. 

“As a result (of teens and other individuals not heeding warnings), while the product continues to adhere to food safety standards, out of an abundance of caution, we are actively working with our retailers to remove the product from shelves,” the statement says. 

Amplify also pulled the product in Canada, where the Canadian Food Inspection Agency is conducting a food safety investigation, Food Safety News reports

14-year-old dies hours after attempting Paqui ‘One Chip Challenge’

Massachusetts 14-year-old Harris Wolobah reportedly consumed the Paqui “One Chip Challenge” product earlier this month at school and passed away several hours later. 

Wolobah, who experienced stomach pains so severe that he doubled over, died around two hours after being rushed to a hospital following his attempt to complete the Paqui “One Chip Challenge,” The New York Times reports. 

A spokesman for the Massachusetts Office of the Chief Medical Examiner has reportedly said it will take as many as 12 weeks for autopsy results to become available. 

Paqui also came under fire in 2017 when a consumer filed a class action lawsuit against Amplify Snack Brands, arguing the company misled consumers about the sugar content of its Paqui Roasted Jalapeno Tortilla Chip and Paqui Grilled Habanero Tortilla Chips. 

Do you agree with the decision to pull the Paqui “One Chip Challenge” product from store shelves? Let us know in the comments. 


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37 thoughts onPaqui ‘One Chip Challenge’ removed from shelves following teen’s death

  1. Christopher Hunt says:

    Yes, they were deceitful

  2. Andrew Chavarria says:

    How can I get added I ate thus chip 5 days ago 1hour later my stomach started burning I started dry heaving and blood started pouring out of my nose

  3. Maria says:

    Add me

  4. Michelle says:

    Young people are easily influenced by peer pressure and constantly trying to fit in with people of all ages and backgrounds. The company should have known this would happen, especially considering all the hype and attention this chip has generated on almost every social media platform. Anyone who has never tried, tasted, or been effected in any manner should NOT use the death and injury of other people who were affected and lost a loved one or unfortunately died as a result. Use the common sense, compassion and respect that you would expect to receive from others if this had happened to you or your family members!

  5. Jim says:

    Company won’t even honor their recall. I submitted a request over 4 weeks ago, they said it would be 2-3 weeks. They also do not respond to emails.

  6. Sherri Mestas says:

    OMG! Yes! That is a horrible end for that poor kid!!

  7. Christina Beana says:

    I think the best decision is to make it only available online with purchase of a credit/debit card. Make people sign a waiver of warning so they understand it comes with risks. To some that would include fatality, if one is sensitive to spicy foods or have previous stomach issues.

  8. Deborah C. Craigo says:

    Yes the chips are, unfortunately, dangerous for some people and shouldn’t be sold to the general public

  9. Junior says:

    so many liars regarding this. purchased 12 bags (that’s $120), ambulance rides & permanent disfigurement (why state you have witnesses, the hospital bills and disfigurement should validate a claim).. smh! you all should be ashamed of yourselves for trying to profit off of a teens death. and finally.. there is not a class action at this time. you people are not smart enough to open the bag of chips, let alone participate in the challenge.

    1. Melanie L Price says:

      Add me please

      1. Michelle says:

        Just a little heads up to everyone commenting “Add me”, that’s NOT how it works and never has been. Click on the link provided and sign up to have your case reviewed or file a legitimate claim when the case is presented for submission of claims but merely saying “Add me.” Does absolutely nothing in regards to any settlement or lawsuit.

    2. Michelle says:

      Yes! I agree with your statement 💯 %!

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