Anne Bucher  |  July 28, 2016

Category: Closed Class Actions

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This settlement is closed!

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TRESemme-naturals-shampoo

Conopco Inc. d/b/a Unilever has agreed to settle a class action lawsuit alleging it falsely labeled some of its TRESemmé hair products as natural. If you purchased TRESemmé Naturals products, you may be entitled to compensation from this class action settlement.

If approved, this TRESemmé class action settlement will resolve allegations Unilever falsely labeled some of its hair care products “TRESemmé Naturals” even though they contain synthetic ingredients.

The plaintiffs claim they purchased the items after reading the “natural” label on the product. They say they paid a premium for the TRESemmé Naturals products over products that do not include a “natural” label.

Despite the numerous representation of the products as “natural,” TRESemmé Naturals actually contain several synthetic ingredients such as ammonium laureth sulfate, dipropylene glycol, and disodium EDTA, according to the TRESemmé Naturals class action lawsuit.

The products at issue in the TRESemmé Naturals class action settlement include:

• Nourishing Moisture Shampoo
• Nourishing Moisture Conditioner
• Radiant Volume Shampoo
• Radiant Volume Conditioner
• Vibrantly Smooth Shampoo
• Vibrantly Smooth Conditioner

Unilever denies the allegations but has agreed to pay $3.25 million to settle the TRESemmé Naturals class action settlement and avoid burdensome and costly litigation.

In addition to offering a cash payment to eligible Class Members, Unilever has also agreed to discontinue the sale of the products at issue in the TRESemmé Naturals class action lawsuit.

The TRESemmé class action settlement was preliminarily approved on July 12, 2016.

If you would like to opt out of or object to the TRESemmé class action settlement, you must do so no later than Sept. 29, 2016.

Who’s Eligible

Class Members include consumers who purchased at least one of the following TRESemmé Naturals products:

• Nourishing Moisture Shampoo
• Nourishing Moisture Conditioner
• Radiant Volume Shampoo
• Radiant Volume Conditioner
• Vibrantly Smooth Shampoo
• Vibrantly Smooth Conditioner

Potential Award

Up to $5 per product purchased.

Proof of Purchase

Proof of purchase is not required for Class Members who are claiming up to 10 products per household.

If you intend to claim more than 10 products per household, you must submit valid proof of purchase when you file your Claim Form.

Class Members must attest under the penalty of perjury that all information provided on the Claim Form is true and correct.

Claim Form

CLICK HERE TO FILE A CLAIM »

Claim Form Deadline

10/24/2016

Case Name

Morales, et al. v. Conopco Inc. d/b/a Unilever, Case No. 2:13-cv-02213, in the U.S. District Court for the Eastern District of California

Final Hearing

10/17/2016

UPDATE: On Oct. 18, 2016, the court granted the TRESemme settlement final approval.  Let Top Class Actions know when you receive a check in the comments section below or on our  Facebook page.

UPDATE 2: On Nov. 3, 2016, an appeal to the TRESemme settlement was filed.  Claims will not be paid until all appeals are exhausted.  We appreciate your ongoing patience. Top Class Actions will continue to provide updates as we learn more.  

UPDATE 3: On Jan. 9, 2017, the court authorized the distribution of settlement payments even though there is an appeal still pending, since the appeal only challenges attorneys’ fees.  
UPDATE 4: On Feb. 6, 2017, Top Class Actions viewers who submitted claims for the TRESemmé class action settlement
 starting receiving checks worth as much as $7.97!

Claims Administrator

Morales v. Conopco Claims Administrator
P.O. Box 43426
Providence, RI 02940-3426
1-844-824-5798

Class Counsel

IZARD KINDALL & RAABE LLP

Defense Counsel

KIRKLAND & ELLIS LLP

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113 thoughts onTRESemmé Naturals Class Action Settlement

  1. Carol Avey says:

    I used these products and they made my hair so dry it felt like straw . Threw it all away .

  2. Edna Sallas says:

    I have purchased this for years for my daughter and granddaughter,never has been effective as the label read..

  3. B. C. says:

    when one enters all info requested on the TreSemme shampoo/ conditioner form it will not take the number of purchases of this junk that you bought; put in (8) several times and it just continues to say “please enter -0- or a number. Did this over and over to no avail. If someone know what the problem is, please advise me!!

    1. Top Class Actions says:

      We’re sorry you are having difficulties submitting an online claim. You can always try contacting the settlement administrator with any questions about the online claim process. The settlement website also offers the option to download a claim form that you can print, fill out, and mail.

    2. ML says:

      Put “0” after the kinds you didn’t buy any of. Only. Put a different amount if showing number bought, otherwise put the. Number “0” for zero.

  4. annie caine says:

    I thought this was suppose to be a great volumizing shampoo. I used for a long time and felt my hair was thinning. Not good.

  5. Debra McGrew says:

    I think i signed up twice …oops what will happen now ???

    1. Top Class Actions says:

      You should contact the settlement administrator with any questions about the claim you submitted or the claim process. Good luck, and we hope you get your questions answered!

    2. deanna says:

      Nothing happens if you sign up twice by accident. They typically just omit the second one.

  6. SS says:

    its in the amended settlement, that all new York class and mass. class and Florida class and California, just don’t want to waste time

  7. SS says:

    California to

  8. SS says:

    it looks like this is only for FLORIDA , NEW YORK AND MASS.

    1. Top Class Actions says:

      The settlement is not state specific. The settlement website answers the question in the FAQs, and the official class notice is also posted on the website.

  9. Dawn says:

    There have been other products too with the same issue.

  10. Rose Dandridge says:

    I’ve been using the nourishing conditioner in my hair AND my daughter’s hair… I still have a bottle of it left… I had wondered what happens with the product line, and I too like so many others, selected it because it was supposed to have natural products… very disappointed. I hope that the Botanicals lines is better and actually has healthier ingredients in it.

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Please note: Top Class Actions is not a settlement administrator or law firm. Top Class Actions is a legal news source that reports on class action lawsuits, class action settlements, drug injury lawsuits and product liability lawsuits. Top Class Actions does not process claims and we cannot advise you on the status of any class action settlement claim. You must contact the settlement administrator or your attorney for any updates regarding your claim status, claim form or questions about when payments are expected to be mailed out.