Rooms To Go Class Action Alleges ForceField Furniture Protection Scam

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Rooms To Go promises customers who purchase its “ForceField Protection Plan” contract add-ons that their furniture will be professionally treated to resist spills prior to delivery, but fails to apply the furniture protector as promised, a class action lawsuit alleges.

Plaintiff Kenny Triplett of North Carolina says he purchased furniture and a ForceField Protection Plan from a Rooms To Go store in Dunn, N.C. According to the Rooms To Go class action lawsuit, he paid $49.99 for fabric protection for the recliner he purchased, and that he expected the fabric protection to be applied to the piece of furniture before he picked it up from the distribution center.

“Pursuant to the terms of the ForceField Protection Plan contracts, Defendants promise that, ‘Your furniture will be professionally treated before delivery to resist all food and beverage spills that occur in most households,” the Rooms To Go class action lawsuit states.

Triplett alleges that, despite its promises, Rooms To Go does not actually professionally treat customers’ furniture with fabric or leather protectant. His recliner allegedly became stained with food or beverage, and when Triplett applied a drop of water as a test, it was absorbed into the fabric and did not bead up. According to the Rooms To Go class action lawsuit, further testing of his furniture detected no presence of any fabric or leather protectant.

According to the furniture protector class action lawsuit, the Rooms To Go salespeople are encouraged to aggressively push ForceField Protection Plans on customers. Salespeople whose ForceField sales dip below 90 percent of their furniture sales are reportedly required to receive additional training on how to close the sale on furniture with ForceField protection.

“Defendants are so determined to sell ForceField Protection Plans that salespersons will sometimes refuse to sell furniture to customers who do not wish to buy ForceField Protection Plans,” the Rooms To Go class action lawsuit states.

Triplett alleges Rooms To Go uses two deceptive techniques to get customers to purchase the ForceField plan. First, the salesperson will misrepresent the ForceField Protection Plan in order to entice the customer to purchase it. If the salesperson cannot persuade the customer to buy the ForceField plan, the sales staff will place the ForceField Protection Plan on the customer’s bill without their knowledge.

When a customer does purchase the ForceField Protection Plan, Rooms To Go allegedly misrepresents that it will have the customer’s furniture treated before delivery.

“This does not occur,” the Rooms To Go class action lawsuit alleges. “Defendants often fail to treat customers’ furniture with ForceField protectant, or apply the product in a manner that will not cover all appropriate surfaces, and that is not consistent with the product’s instructions.”

Triplett seeks to represent a Class of North Carolina residents who purchased ForceField Fabric or Leather Protection Plans from Rooms To Go between Dec. 1, 2012 and Dec. 1, 2016. He asserts claims for breach of contract, violation of the North Carolina Unfair and Deceptive Trade Practices Act, and unjust enrichment.

Triplett is represented by Martha A. Geer, Theodore J. Leopold, Douglas J. McNamara and Eric A. Kafka of Cohen Milstein Sellers & Toll PLLC and Steve Calamusa of Gordon & Doner.

The Rooms To Go ForceField Protection Class Action Lawsuit is Kenny Triplett v. Rooms To Go North Carolina Corp. d/b/a Rooms to Go, et al., Case No. 5:16-cv-00926, in the U.S. District Court for the Eastern District of North Carolina, Western Division.

UPDATE: On Aug. 4, 2017, a Florida federal judge preliminarily approved a $13.5 million class action settlement over allegations that Rooms To Go urges customers to purchase its ForceField fabric protection plan but fails to apply the fabric protection before delivery as promised.

UPDATE 2: September 2017, the Rooms To Go ForceField Protection Plan Class Action Settlement is now open. Click here to file a claim.