Top Class Actions  |  September 10, 2021

Category: Closed Class Actions

This settlement is closed!

Please see what other class action settlements you might qualify to claim cash from in our Open Settlements directory!

Devacurl hair loss - devacurl class action
(Photo Credit: DimaBerlin/Shutterstock)

Update 3:

  • This class action lawsuit is paying out $384.15 as of Sept. 20, 2022.
  • Congratulations to everyone who filed a claim and got paid!

Update 2:

  • According to the settlement website, Tier 1 and Tier 2 approved payments are scheduled to be issued on Sept. 14, 2022.


Update:

  • The Court granted final approval to this class action settlement Jan. 3, 2022.
  • Let Top Class Actions know when you receive a check in the comments section below or on our Facebook page.

Consumers who used or purchased DevaCurl may be eligible to claim up to $20 without proof of purchase thanks to a $5.2 million DevaCurl hair class action loss settlement resolving claims the product can make hair fall out and irritate the scalp, as well as claims of false advertising.

The Class in the DevaCurl hair loss settlement includes anyone who purchased and/or used any of the covered products in the United States between Feb. 8, 2008, and Aug. 29, 2021.

A list of the covered products is available on the settlement website.

DevaCurl products, made by Deva Concepts LLC, are formulated for all individuals with curly hair and are co-developed by dermatologists, according to the company’s website.

A DevaCurl class action lawsuit alleged the products made consumers’ hair fall out and caused scalp irritation. The class action also claimed the company misrepresented the products.

The defendant denies all allegations of wrongdoing, but has agreed to the settlement.

After attorney’s fees and other expenses are paid from the $5.2 million DevaCurl hair loss settlement fund, Class Members will be awarded based on which tier their claim belongs to.

Anyone who bought or used DevaCurl or had it used on them during the Class Period may file a Tier 1 claim for a one-time cash payment of up to $20 as compensation for minor personal injury or alleged false statements regarding the product.

If Tier 1 claims exceed $750,000, payments will be reduced proportionately.

Consumers who purchased one of the affected products, submit a valid claim form, and provide sufficient documentation of their injuries and related expenses may receive up to $18,000 per claimant for injuries and up to $1,000 for provable expenses.

Claims made and compensation recovered under Tier 2 may be subject to lien subrogation payments.

Supporting documentation for Tier 2 claims includes before-and-after photos, medical records, written or video statements, test results, dated medical bills, dated receipts for out-of-pocket expenses, and more. Further information on acceptable documentation is available on the settlement website FAQ page.

The final approval hearing in the DevaCurl hair loss class action settlement is scheduled to take place Dec. 28, 2021.

The deadline to opt out of or object to the settlement is Oct. 22, 2021.

Claims must be submitted online or postmarked by Nov. 21, 2021.

Who’s Eligible

The Class includes anyone who purchased and/or used any of the covered products in the United States between Feb. 8, 2008, and Aug. 29, 2021.

Potential Award

Varies

  • Tier 1 
    Up to $20
  • Tier 2 
    Up to $18,000 for injury
    Up to $1,000 for out-of-pocket
Proof of Purchase

Tier 1

  • No proof of purchase necessary. 

Tier 2 

Significant Adverse Reaction Claim Required Documents

  • Before and after photographs showing the damage to Claimant’s hair and/or scalp. Each photo submitted must be dated and labeled as either a “before” or “after” photo.
  • Video testimony of the Claimant describing the claimed injury.
  • Medical records, doctor’s notes, test results, and/or a statement from a licensed medical professional indicating damage to the Claimant’s hair or scalp after using the Products as well as any pre-existing conditions that may have caused the alleged hair loss.
  • Written or video statement from the Claimant’s hair stylist(s) indicating the amount of hair loss suffered and any lasting effects. If written, this statement must be dated and signed by the hair stylist(s).
  • Written or video statements from other witnesses that can testify about the damage to Claimant’s hair or scalp and its effect on the Claimant (i.e., spouse, family, friends). Any statement must include the witnesses’ names, addresses and their relationship to the Claimant. If written, these statements must be dated and signed by the witnesses.

Out-of-Pocket Expenses Required Documents

  • Dated medical bills evidencing payments made by the Claimant related to the Claimant’s claimed injury along with medical records indicating the visit related to damage alleged to be caused by use of the Products;
  • Dated receipts for out-of-pocket expenses; dated credit card statements evidencing payment by the Claimant related to the Claimant’s claimed injury;
  • Dated bank statements evidencing payment of out-of-pocket expenses related to the Claimant’s claimed injury.
  • Dated receipts and/or declarations supplied by, for example, a medical provider or hair stylist, evidencing the amount spent to redress a claimed injury will also be considered.
Claim Form

NOTE: If you do not qualify for this settlement do NOT file a claim.

Remember: you are submitting your claim under penalty of perjury. You are also harming other eligible Class Members by submitting a fraudulent claim. If you’re unsure if you qualify, please read the FAQ section of the Settlement Administrator’s website to ensure you meet all standards (Top Class Actions is not a Settlement Administrator). If you don’t qualify for this settlement, check out our database of other open class action settlements you may be eligible for.

Claim Form Deadline

11/21/2021

Case Name

In re: Deva Concepts Products Liability Litigation, Master File No. 1:20-cv-1234, in the U.S. District Court for the Southern District of New York

Final Hearing

12/28/2021

Settlement Website
Claims Administrator

DevaCurl Products Settlement Administrator
P.O. Box 43501
Providence, RI 02940-3501
info@curlyhairsettlement.com
855-786-1011

Class Counsel

Gary E. Mason
MASON LIETZ & KLINGER LLP

Charles E. Schaffer
LEVIN SEDRAN & BERMAN LLP

Defense Counsel

Keith E. Smith
Jaclyn DeMais
GREENBERG TRAURIG LLP

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224 thoughts onDevaCurl Hair Loss, False Ad $5.2M Class Action Settlement

  1. tiredofliars says:

    it is almost June and still no check..

    where is that cIown that said check will be sent in early May? you Iying cr@p getting people hopes up! you should be ashamed of yourself

    1. Jack says:

      You are right!! The person who said that he got his amount is lying “the guy who said that amounts are low” …

      One of the attorneys just called me and he said that the amounts are not even ready yet.. That liar must be the loneliest foreveralone lncel in the world.. He is pathetic.

      1. Get your sht together says:

        I don’t get it. The lawyer answered my email and said within the next week checks will go out. But they called you and said they don’t even have amounts ready???
        This is b.s. They need to get their story straight before leading us on.
        And for whomever said low amounts and early May… Grow up and get a life. Find something to do with your pathetic existence besides trolling message boards.

        1. Ashlee says:

          I agree!!!

          I would be mad if the amounts for those who actually lost hair would be just a few thousands dollars, like $2000-$4000.

          I have lost almost 75% of my hair and it has taken years for it to slightly regrow.. If I get a measly few grand for the damage it caused me I would be pissed!

          I would need to see at-least $10k or more for the damaged I suffered,

          1. DevaCurl low payments says:

            The amounts are going to be low because there is not enough money in the “pot” as I was told by the lawyer. Also they have been saying checks are going out in the next 2 weeks for the last 4-5 weeks smh

  2. This asshole should be banned says:

    You are on every class action bullying people. Why you are allowed to keep doing it is beyond me. You should be banned. You’re always telling people to go die and shit. Why don’t you take your own advice!?!

  3. KCCsucks says:

    lol.. they “hope” they will be done in 2 weeks.. ive heard that many times before.. KCC is the one handling this settlement, and they did the same thing for the Levis Stadium settlement.

    they were supposed to pay out in December 2020, but we didint get checks until summer 2021… they kept pushing the date back..

    dont get your hopes up people, we will be lucky to even get checks by Christmas this year…

  4. Kara Harris says:

    Any real update

    1. Hoping says:

      Someone had posted that you could call and get your payment amount. And that they were told payments will go out at the end of the month.
      But when I called… the gentleman I spoke to had no idea what I was talking about. None.
      There is a chance that he just wasn’t in the loop on the current status. However there’s an equal chance the entirely of the post was fake.
      But who knows… maybe checks will show up next week! 🤞

      1. Kara Harris says:

        Thanks

  5. Dina says:

    When I emailed them, I received the reply below:

    “Your claim has been received. It can take time for claims to be fully processed. Your patience is greatly appreciated.”

    Hmmm wonder why they didn’t provide me with any details.

  6. Tired ofliars says:

    No they arent Iiar!!!

    i just emailed them.

  7. Lynn Jordan says:

    Hello, can you provide email link .Thanks

  8. Sara Williams says:

    Hi my name is Sara I never received any information regarding this class action lawsuit I have been using devacurl and have purchased and have had hair loss since 2018 to current did not know this was going on was never notified. Suffered severe trauma dry scalp multiple Dermatology visits multiple emergency visits and ongoing health problems just recently a surgery performed in January of this year and April 12th of this year

    1. Sammy says:

      Sorry you missed it. This website can’t add you to the lawsuit or file any claims for you. And certainly not when the claim is about to pay out. I’ve never understood why people put “add me” in the comment section. I’d suggest joining a class action group on a social media forum, so you don’t miss out on any other claims you might qualify for.

  9. DJ says:

    Did they tell you the amount? Was it higher or lower than what you expected? Thanks

    1. dj says:

      I tried to call but there isn’t an option to talk to a person. I also seen a doctor and paid with my credit card. I provide a copy of my paid bill so I am sure they will just reimburse me. I think people who have seen a doctor but didn’t submit proof of payment will have their bills paid.

    2. Missing something says:

      Ooohhh… ok. Thank you for clearing that up. I was scared for a min there! I thought I was going to have to get reimbursed from my dr now. Lol.
      But I get it now. I feel silly!

  10. Raven Hunter says:

    Please add me.

    1. 🙄🙄🙄 says:

      The deadline was back in November.

    2. Hurry up already says:

      Something isn’t right.
      On May 7th, Charlie Schaeffer (one of the attorneys) told me 2 weeks. Now I see people saying that they are told that claims aren’t even decided yet.
      Has anyone else reached out to the attorneys besides us? I emailed him at CSchaffer@lfsblaw. com

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Please note: Top Class Actions is not a settlement administrator or law firm. Top Class Actions is a legal news source that reports on class action lawsuits, class action settlements, drug injury lawsuits and product liability lawsuits. Top Class Actions does not process claims and we cannot advise you on the status of any class action settlement claim. You must contact the settlement administrator or your attorney for any updates regarding your claim status, claim form or questions about when payments are expected to be mailed out.