AmEx class action claims company shares credit card applicant data with Facebook

American Express class action lawsuit overview:

• Who: Plaintiff Philip Camacho filed a class action lawsuit against American Express Co.
• Why: Camacho claims American Express shares AmEx credit card applicants’ data with Facebook without their knowledge or consent.
• Where: The AmEx class action lawsuit was filed in New York federal court.

American Express Company shares credit card applicants’ data with Facebook without their knowledge or consent, according to a new AmEx class action lawsuit.

Plaintiff Philip Camacho says he applied for an American Express credit card from the AmEx website last year and provided multiple pieces of sensitive information such as his Social Security number, total annual income and income source.

Camacho alleges American Express later used a Facebook tracking pixel to send his sensitive data to Meta without his knowledge, consent or authorization. The tracking pixel is a piece of code that advertisers can install on websites and it transmits records of website users’ activities to Facebook, according to the AmEx class action lawsuit.

Tracking pixel transmits AmEx credit card applicant data to Facebook, plaintiff claims

The Facebook tracking pixel is allegedly installed on the American Express credit card application webpages, and it tracks all of the information applicants submit and transmits the data to Facebook without their knowledge or consent, Camacho says.

“By failing to receive the requisite consent, defendant breached its duties of confidentiality and unlawfully disclosed plaintiff’s personally identifiable information and protected financial information,” the American Express class action lawsuit alleges.

By sharing his sensitive data with Facebook without his consent, American Express violated California’s Invasion of Privacy Act, Camacho says.

Camacho filed the AmEx class action lawsuit on behalf of himself and other individuals in California with a Facebook account who applied for an American Express credit card and had their application rejected. He says the rejected AmEx credit card applicants are not bound by an arbitration agreement and are eligible to join the class action lawsuit.

Another recent AmEx class action lawsuit alleges the company charges high swipe fees and enacted rules to prevent merchants from directing customers to cheaper options.

What do you think about the allegations made in the AmEx class action? Let us know in the comments.

Camacho is represented by Joshua D. Arisohn, Philip L. Fraietta and Alec M. Leslie of Bursor & Fisher PA.

The American Express credit card class action lawsuit is Philip Camacho v. American Express Company, Case No. 1:24-cv-02408, in the U.S. District Court for the Southern District of New York.

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