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Varsity Brands agreed to pay $82.5 million to resolve claims it violated antitrust laws by overcharging for cheer competitions, camps and apparel.
The Varsity Brands class action settlement benefits consumers in 35 states, including California, Florida and New York, who indirectly paid Varsity Brands for registration, entrance or other fees and expenses associated with one or more Varsity cheer competitions; Varsity cheer apparel; Varsity cheer camp fees; or accommodations at one or more Varsity cheer competitions between Dec. 10, 2016, and March 31, 2024.
Varsity Brands is a cheerleading company that offers camps, competitions and other events. It also sells cheerleading apparel.
According to the Varsity Brands class action, Varsity Brands violated antitrust laws by working with other companies to create a monopoly over cheerleading events. As a result of this alleged monopoly, Varsity Brands was able to charge inflated prices for competitions, camps and apparel, the plaintiffs say.
The Varsity Brands antitrust class action lawsuit claims the company’s conduct violated federal antitrust laws and similar laws in 24 states.
Varsity Brands has not admitted any wrongdoing but agreed to resolve the allegations with an $82.5 million class action settlement.
Under the terms of the Varsity Brands class action settlement, class members can receive a cash payment based on the amount they paid for eligible competitions, camps and apparel.
The settlement fund for payments will be divided into three pools based on the type of purchase made by class members: 53% for competition payments, 26% for camp payments and 21% for apparel payments.
Exact payments will vary depending on the number of claims filed and the amount each class member paid for eligible purchases.
The deadline for exclusion and objection was Sept. 26, 2024.
The final approval hearing for the Varsity Brands class action settlement was Nov. 22, 2024.
Class members must submit a valid claim form by May 5, 2025.
Who’s Eligible
The Varsity Brands class action settlement benefits consumers in 35 states who indirectly paid Varsity Brands for registration, entrance or other fees and expenses associated with one or more Varsity cheer competitions; Varsity cheer apparel; Varsity cheer camp fees; or accommodations at one or more Varsity cheer competitions between Dec. 10, 2016, and March 31, 2024.
Potential Award
Varies according to the three pool funds.
Proof of Purchase
Proof of participation in an All Star Gym or school cheer team, such as an athlete’s All Star Gym invoice. The settlement administrator may require additional claim documentation and/or information.
Claim Form
NOTE: If you do not qualify for this settlement do NOT file a claim.
Remember: you are submitting your claim under penalty of perjury. You are also harming other eligible Class Members by submitting a fraudulent claim. If you’re unsure if you qualify, please read the FAQ section of the Settlement Administrator’s website to ensure you meet all standards (Top Class Actions is not a Settlement Administrator). If you don’t qualify for this settlement, check out our database of other open class action settlements you may be eligible for.
Claim Form Deadline
05/05/2025
Case Name
Jones, et al. v. Varsity Brands LLC, et al., Case No. 2:20-cv-02892, in the United States District Court for the Western District of Tennessee
Final Hearing
11/22/2024
Settlement Website
Claims Administrator
Cheer Settlement Administrator
1650 Arch Street, Suite 2210
Philadelphia, PA 19103
[email protected]
877-796-7731
Class Counsel
Joseph Saveri
JOSEPH SAVERI LAW FIRM
Defense Counsel
Steven J. Kaiser
CLEARY GOTTLIEB STEEN & HAMILTON LLP
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