Pure Leaf tea class action says ‘Brewed in USA’ label is false

Pure Leaf class action overview:

• Who: Plaintiff Garo Daldalian is suing PepsiCo, Unilever and Pepsi Lipton Tea Partnership.
• Why: Daldalian claims the companies falsely advertise Pure Leaf tea products as being “Brewed in USA.”
• Where: The Pure Leaf class action was filed in California federal court.

A new class action lawsuit alleges Pure Leaf tea products are falsely advertised as “Brewed in USA.”

Plaintiff Garo Daldalian filed the class action lawsuit against PepsiCo, Unilever and Pepsi Lipton Tea Partnership on Feb. 21 in a California federal court, alleging violations of California’s consumer protection laws.

The class action lawsuit alleges the companies’ Pure Leaf tea products are falsely labeled as “Brewed in USA” despite containing foreign-sourced, grown or manufactured ingredients, primarily tea leaves.

Daldalian argues that the labeling misleads consumers into believing the products are made entirely in the United States, influencing their purchasing decisions.

The Pure Leaf class action lawsuit claims that as major players in the beverage industry, the companies should have been aware of the strict regulations on “Made in USA” claims but chose to ignore them for financial gain.

The companies’ misrepresentation violates federal and state laws designed to protect consumers from deceptive advertising, the class action says.

Pure Leaf tea contains foreign ingredients, plaintiff says

According to the lawsuit, Daldalian purchased Pure Leaf tea believing it was made with U.S.-sourced ingredients. The plaintiff claims he relied on the “Brewed in USA” label, which also featured U.S. flag imagery, reinforcing the impression that the product was of American origin.

The Pure Leaf tea class action alleges that consumers paid a premium for the misleadingly labeled products, believing they were supporting American jobs and companies.

The class action argues that the companies’ actions violate California’s Consumer Legal Remedies Act, Unfair Competition Law and False Advertising Law. It also alleges breach of express warranty, unjust enrichment and both negligent and intentional misrepresentation.

The plaintiff wants to represent all California consumers who purchased Pure Leaf products labeled “Brewed in USA” within the last four years and seeks damages, restitution and injunctive relief.

On Feb. 20, McCormick & Company Inc. faced a similar class action lawsuit alleging it falsely advertises its French’s brand mustard products as made in the United States.

What do you think of the claims in this Pure Leaf class action lawsuit? Let us know in the comments.

The plaintiff is represented by Abbas Kazerounian and Pamela E. Prescott of Kazerouni Law Group APC.

The Pure Leaf class action lawsuit is Daldalian v. PepsiCo Inc., et al., Case No. 2:25-cv-01491, in the U.S. District Court for the Central District of California.

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