Dooney & Bourke accused of flooding inboxes with deceptive promotional emails

Dooney & Bourke class action lawsuit overview:

• Who: Plaintiff Breanna Post filed a class action lawsuit against Dooney & Bourke Inc.
• Why: Post claims Dooney & Bourke sent consumers marketing emails that contained false and misleading information in the subject lines.
• Where: The Dooney & Bourke class action lawsuit was removed to Washington federal court.

A new class action lawsuit accuses Dooney & Bourke of sending marketing emails to consumers that contained false and misleading information in the subject lines.

Plaintiff Breanna Post claims Dooney & Bourke sent Washington consumers marketing emails with subject lines that employ “various tactics” to create a false sense of urgency and waste consumers’ time.

Post wants to represent a class of Washington residents who received at least one allegedly misleading email from Dooney & Bourke.

Post argues Dooney & Bourke is guilty of violating Washington’s Commercial Electronic Mail Act (CEMA) and Consumer Protection Act.

“Defendant floods consumers’ email inboxes with repeated false notifications that the time to act — i.e. purchase — is short,” the Dooney & Bourke class action lawsuit alleges.

Dooney & Bourke class action: company sent thousands of misleading emails

Post argues Dooney & Bourke sent thousands of allegedly misleading emails to the proposed class during a four-year period.

The plaintiff claims Dooney & Bourke is responsible for sending out emails containing false or misleading statements and that the company regularly uses “false time scarcity claims” to entice consumers to purchase products.

She demands a jury trial and requests declaratory and injunctive relief and an award of statutory damages, treble damages, and attorneys’ fees and costs.

Similarly, a consumer recently sued Crocs, alleging the company sent false and deceptive unsolicited commercial emails in violation of Washington’s CEMA and Consumer Protection Act.

Have you ever received marketing emails from Dooney & Bourke? Let us know in the comments.

The plaintiff is represented by Samuel J. Strauss of Strauss Borrelli PLLC.The Dooney & Bourke emails class action lawsuit is Post v. Dooney & Bourke Inc., Case No. 2:26-cv-00249, in the U.S. District Court for the Western District of Washington

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