Alo Yoga class action lawsuit overview:
- Who: Plaintiff Bridget Botto filed a class action lawsuit against Alo LLC.
- Why: Botto claims Alo Yoga sent unsolicited text messages to consumers in violation of the Telephone Consumer Protection Act (TCPA).
- Where: The class action lawsuit was filed in California federal court.
A new class action lawsuit accuses Alo Yoga of sending unsolicited text messages to consumers in violation of the Telephone Consumer Protection Act.
Plaintiff Bridget Botto filed the class action complaint against Alo on Oct. 31 in California federal court, alleging violations of federal law.
The TCPA was enacted to protect consumers from unwanted telemarketing calls and messages, Botto argues.
The law allows individuals to recover penalties for receiving more than one unsolicited call or text message after requesting to be placed on a company’s do-not-call list or after registering their number on the National Do Not Call Registry, she says.
Botto claims she received multiple unsolicited text messages from Alo Yoga despite having opted out of receiving such communications.
She alleges that she initially received an unsolicited text message from Alo Yoga on June 25, 2025, and subsequently requested to opt out by replying with the instruction to stop. However, she claims Alo Yoga ignored her request and continued to send her marketing text messages on at least two other occasions in July.
Are you receiving promotional texts from another company, even after you told the company to stop? You may be eligible for compensation.
Alo Yoga ‘failed’ to honor opt-out requests, lawsuit claims
The class action lawsuit alleges Alo Yoga failed to honor Botto’s opt-out requests, demonstrating that it did not have proper procedures in place for maintaining a do-not-call list and training its personnel on its use.
It further claims Alo Yoga’s actions violated the TCPA, which requires companies to have written policies and procedures for handling opt-out requests and to train their personnel accordingly.
Botto seeks to represent anyone in the United States who received two or more text messages from Alo Yoga within a 12-month period after opting out or while their number was registered on the National Do Not Call Registry.
She demands a jury trial and requesting statutory damages of $500 to $1,500 per violation as well as injunctive relief to prevent Alo Yoga from continuing its alleged unlawful practices.
Earlier this year, a North Dakota consumer filed a class action lawsuit against Kohl’s, claiming the department store violated state and federal laws by repeatedly making unauthorized robocalls to him and other consumers.
Have you ever received unsolicited text messages from Alo Yoga? Let us know in the comments.
The plaintiff is represented by Gerald D. Lane Jr. of The Law Offices of Jibrael S. Hindi.
The Alo Yoga class action lawsuit is Botto v. Alo LLC, Case No. 2:25-cv-10478, in the U.S. District Court for the Central District of California.
Don’t Miss Out!
Check out our list of Class Action Lawsuits and Class Action Settlements you may qualify to join!
Read About More Class Action Lawsuits & Class Action Settlements:
- HP sued for discrimination over inaccessible website for blind users
- Kind Patches class action alleges weight loss claims are false
- Miracle-Gro class action claims organic soil and fertilizer products contain PFAS forever chemicals
- Candy Crush class action alleges lucrative All Stars tournament was unfair
