Misleading Similac and Baby’s Only toddler drinks: Who’s affected?
Did you use a Similac toddler drink or Baby’s Only toddler drink in the past three years? You may be eligible to take part in a class action lawsuit. Fill out the form on this page to learn more.
As a parent, you put a lot of trust in the products you use. You trust that toys have been tested, that clothing is safe to wear, and that formula and baby food provide the nutrients your child needs. However, not all products deserve that trust.
Toddler drinks like Similac Go and Grow, Similac Pure Bliss and Baby’s Only Organic Dairy Toddler Formula are marketed as a healthy next step in transitioning from formula and breastfeeding. These drinks are touted as providing a variety of benefits for a growing body. The truth is that these products are not recommended to replace a balanced diet and are nutritionally inappropriate for small children. According to a class action lawsuit, these toddler milks offer “no unique nutritional value beyond what could be achieved through a nutritionally adequate diet; furthermore, they contribute added sugars to the diet.”
For years, formula makers like Abbott Laboratories have marketed these products as a healthy food choice. Countless families were allegedly deceived by the misleading packaging and sales practices of Similac toddler drinks and Baby’s Only toddler drinks.
Do you qualify?
If you purchased Similac Go and Grow Toddler Drink, Similac Pure Bliss Toddler Drink, or Baby’s Only Toddler Formula since 2021, you may be eligible to join a class action lawsuit and seek compensation for alleged deceptive marketing.
Fill out the form on this page for more information.
The alleged inaccurate marketing of toddler milk
Starting in 2006, the formula industry saw a dramatic decrease in sales as breastfeeding rates increased. With breastfeeding’s popularity on the rise, formula makers created a new product to help increase revenue and bridge this gap. As a result, the market was introduced to “transitional formulas,” and in particular “toddler drinks.”
Toddler drinks were sold as a way to meet the nutritional needs of children between 12 and 36 months old. They were packaged similarly to FDA-regulated infant formula and sold on the same shelf. However, these toddler drinks are not nutritionally recommended.
A Similac class action lawsuit is attempting to prove that Abbott Laboratories misled customers about the nutritional benefits and safety of their toddler milk products, and a related case is making the same allegations about Baby’s Only toddler milk products.
What do experts recommend for a toddler’s diet?
Multiple experts recommend that children over the age of 12 months receive a balance of healthy foods instead of toddler drinks. Children at this age can also drink water and plain cow’s milk.
Who is eligible to be part of the Similac toddler drink class action lawsuit?
Currently, the Similac class action lawsuit is focusing on two types of Similac toddler drinks produced by Abbott Laboratories: Go & Grow Toddler Drink and Pure Bliss Toddler Drink, and also on Baby’s Only brand toddler formula. If you used one of these three toddler milks in the past three years, you may be eligible to take part in this lawsuit. If you used a different type of transitional formula, we still want to hear from you.
Fill out the form on this page to see if you qualify for a free case evaluation.
See If You Qualify
Join a toddler drink class action lawsuit investigation
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UPDATE: This investigation is closed. Please join our newsletter list to learn if this re-opens and to discover other lawsuits and settlements you can join.
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