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baby in sink getting a bath using aveeno baby wash

Parents have solidified a $2.4 million settlement agreement in a long-running class action lawsuit resolving claims that Aveeno Baby Calming Comfort Bath and Aveeno Baby Wash and Shampoo are deceptively marketed as being “natural.”

If you purchased Aveeno Baby Calming Comfort Bath or Aveeno Baby Wash and Shampoo in Alaska, Arkansas, California, Connecticut, Delaware, the District of Columbia, Florida, Hawaii, Illinois, Massachusetts, Michigan, Missouri, New Jersey, New York, Rhode Island, Vermont, Washington or Wisconsin on certain dates ranging from 2007 through 2013, you could get cash from this settlement.

Lead plaintiffs accused Johnson & Johnson of falsely advertising its baby wash and shampoo products up until 2013, when the company changed its promotional material.

The Aveeno class action lawsuit alleged that the two products were marketed as made from “100% naturally sourced ingredients,” but actually contained synthetic ingredients and were only one percent natural.

According to the Aveeno natural baby wash class action lawsuit, the products were touted as being made with a “natural oat formula.”



“Since oats are obviously natural, the phrase ‘Natural Oat Formula’ constitutes a representation to a reasonable consumer that the entire formula is comprised of natural ingredients,” the Aveeno baby class action lawsuit states.

However, 23 synthetic ingredients were reportedly found in the washes, and the plaintiff contends that she and other consumers would not have paid so much for the baby products had they known.

Aveeno agreed to settle the natural baby wash class action lawsuit after the Class was certified.

Under the terms of the settlement, Class Members can receive $1 for each Aveeno baby wash product they purchased for household use.

Class Members include those who purchased either Aveeno Baby Calming Comfort Bath or Aveeno Baby Wash and Shampoo in certain states during certain time periods. A list of the states and time periods can be found under the Who’s Eligible section below.



No proof of purchase is required for up to 15 products. Consumers who want to claim more than 15 products will need to provide a receipt along with their Claim Form.

Class Members have until June 17, 2019 to object to the settlement or ask to be excluded from it.

Who’s Eligible

Class Members include those who purchased either product in certain states during the following time periods.

Aveeno® Baby Calming Comfort Bath:

  • 1/25/2011 – 10/31/2013: Alaska
  • 1/25/2010 – 10/31/2013: California, Connecticut, Delaware, the District of Columbia, Illinois, New York and Wisconsin
  • 1/25/2009 – 10/31/2013: Florida, Hawaii, Massachusetts, and Washington
  • 1/25/2008 – 10/31/2013: Arkansas and Missouri
  • 1/25/2007 – 10/31/2013: Michigan, New Jersey, and Vermont
  • 1/25/2003 – 10/31/2013: Rhode Island

Aveeno® Baby Wash and Shampoo



  • 1/25/2011 – 10/31/2012: Alaska
  • 1/25/2010 – 10/31/2012: California, Connecticut, Delaware, the District of Columbia, Illinois, New York and Wisconsin
  • 1/25/2009 – 10/31/2012: Florida, Hawaii, Massachusetts, and Washington
  • 1/25/2008 – 10/31/2012: Arkansas and Missouri
  • 1/25/2007 – 10/31/2012: Michigan, New Jersey, and Vermont
  • 1/25/2003 – 10/31/2012: Rhode Island
Potential Award

$1 per product. 

Class Members without proof of purchase may file a claim for 15 products. Consumers who submit receipts may claim more than 15 products per household.

Proof of Purchase

Receipts or other documentation is required for Class Members claiming more than 15 purchases.

Claim Form

NOTE: If you do not qualify for this settlement do NOT file a claim.

Remember: you are submitting your claim under penalty of perjury. You are also harming other eligible Class Members by submitting a fraudulent claim. If you’re unsure if you qualify, please read the FAQ section of the Settlement Administrator’s website to ensure you meet all standards (Top Class Actions is not a Settlement Administrator). If you don’t qualify for this settlement, check out our database of other open class action settlements you may be eligible for.

Claim Form Deadline

07/10/2019   UPDATED

UPDATE: On July 12, 2019, the Aveeno Natural Baby Wash Class Action Settlement was granted final approval. Let Top Class Actions know when you receive a check in the comments section below or on our Facebook page.

UPDATE 2: On Jan. 13, 2020, Top Class Actions viewers started receiving checks in the mail from the Aveeno natural baby wash class action settlement worth as much as $14.97. Congratulations to everyone who filed a claim and got PAID!

Case Name

Heidi Langan v. Johnson & Johnson Consumer Companies Inc., Case No. 3:13-cv-01471, in the U.S. District Court for the District of Connecticut

Final Hearing

07/01/2019

Settlement Website
Claims Administrator

Aveeno Wash Settlement
c/o JND Legal Administration
PO Box 91248
Seattle, WA 98111
1-833-291-1650

Class Counsel

Mark P. Kindall
IZARD KINDALL & RAABE LLP

Defense Counsel

Harold P. Weinberger
KRAMER LEVIN NAFTALIS & FRANKEL LLP

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Please note: Top Class Actions is not a settlement administrator or law firm. Top Class Actions is a legal news source that reports on class action lawsuits, class action settlements, drug injury lawsuits and product liability lawsuits. Top Class Actions does not process claims and we cannot advise you on the status of any class action settlement claim. You must contact the settlement administrator or your attorney for any updates regarding your claim status, claim form or questions about when payments are expected to be mailed out.

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145 Comments

  • Shannon January 17, 2020

    I received a check today

  • DelilahTheSober January 17, 2020

    Something coming in the mail today re USPS Informed Delivery. In California

  • Tasha Nonnette January 17, 2020

    I have something coming in the mail today in California

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