Trader Joe’s class action alleges ‘100% juice’ freezer pops contain non-juice ingredients

Trader Joe’s class action lawsuit overview:

• Who: Plaintiff Mario Palacios filed a class action lawsuit against Trader Joe’s Company.
• Why: Palacios claims Trader Joe’s falsely advertises its 100% Juice Organic Freezer Pops as being made entirely from juice when they contain non-juice ingredients.
• Where: The class action lawsuit was filed in California state court.

A new class action lawsuit alleges Trader Joe’s falsely advertises its 100% Juice Organic Freezer Pops as being made entirely from juice when they contain non-juice ingredients.

Plaintiff Mario Palacios claims Trader Joe’s misleads consumers by labeling the product as “100% Juice” when it actually contains non-juice ingredients, such as water, natural flavors, malic acid, guar gum and vegetable juice used as coloring.

Palacios argues the labeling is misleading because it gives the false impression that the product is made entirely from expressed juice without concentrates, water or other additives.

“Trader Joe’s—a grocery chain that has built its consumer reputation on the sale of organic, minimally processed, and unadulterated food products—intentionally uses font, placement, color and type size as relates to the required disclosure to give this false impression and deceive and mislead consumers,” the Trader Joe’s class action lawsuit says.

Trader Joe’s labeling violates federal regulations, lawsuit says

Palacios argues Trader Joe’s labeling violates federal regulations that require products labeled as “100% Juice” to disclose any added ingredients in a manner that “accompanies” the juice claim.

The class action lawsuit alleges the disclosure on the Trader Joe’s product is placed far from the “100% Juice” claim, in a small and largely unreadable font.

Palacios argues consumers are willing to pay a premium for products labeled as “clean” or “natural,” and that Trader Joe’s has capitalized on this trend by misleadingly labeling its freezer pops.

He claims he would not have purchased the product, or would have paid less for it, had he known it contained non-juice ingredients.

Palacios claims Trader Joe’s is guilty of violating California’s Consumers Legal Remedies Act and of unjust enrichment and breach of implied warranty. He demands a jury trial and requests declaratory and injunctive relief and an award of attorneys’ fees and costs.

In a separate Trader Joe’s class action lawsuit from 2024, a consumer accused the company of selling bagels labeled as gluten-free that were not actually gluten-free according to lab testing.

Were you misled by Trader Joe’s labeling of its 100% Juice Organic Freezer Pops? Let us know in the comments.

The plaintiff is represented by Charles C. Weller of Charles C. Weller APC.

The Trader Joe’s freezer pops class action lawsuit is Palacios v. Trader Joe’s Company, Case No. 2:25-cv-10584, in the California Superior Court for Los Angeles County.

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