Powerade’s ‘50% more electrolytes’ claim sparks class action lawsuit

Powerade class action overview:

• Who: A customer filed a class action lawsuit against The Coca-Cola Co.
• Why: The plaintiff claims Coca-Cola falsely advertises its Powerade Mountain Berry Blast sports drink as containing 50% more electrolytes than other sports drinks.
• Where: The Powerade class action was filed in New York state court.

A new class action lawsuit alleges Coca-Cola Co. falsely advertises its Powerade Mountain Berry Blast sports drink as containing 50% more electrolytes than other sports drinks.

Plaintiff Natasha Lekwa filed the class action complaint against Coca-Cola on Aug. 22, 2024, in New York state court, alleging violations of state and federal consumer laws.

Lekwa argues Coca-Cola falsely advertises Powerade Mountain Berry Blast as containing 50% more electrolytes than competitors, but the actual percentage is insignificant.

She argues that such claims should be reflected in the sodium and potassium content in the labeling as required for food products, which is not the case, the lawsuit says.

Lekwa wants to represent a New York class of consumers who purchased Powerade in the state during the applicable statute of limitations period.

Powerade class action alleges Coca-Cola misleads consumers

Lekwa claims Coca-Cola’s representation of Powerade’s electrolyte content is misleading because it implies the sports drink will deliver superior benefits compared to its competitors.

The Powerade class action lawsuit argues that while Powerade does contain more sodium and potassium than some other sports drinks, the difference is not enough to provide any meaningful benefit to consumers.

Lekwa claims Coca-Cola’s labeling violates state and federal laws, including the Federal Food, Drug and Cosmetic Act, which prohibits misleading labeling.

The plaintiff demands a jury trial and requests declaratory relief and an award of monetary and punitive damages for herself and all class members.

In related news, a California federal judge has partially dismissed a class action lawsuit filed against PepsiCo over claims the company misled consumers about the sugar and protein content in its Gatorade protein bars. 

Are you affected by this Powerade class action? Let us know in the comments.

The plaintiff is represented by Spencer Sheehan of Sheehan & Associates P.C.The Powerade class action lawsuit is Lekwa v. The Coca-Cola Co., Case No. 1:25-cv-00069, in the Supreme Court of the State of New York, County of Kings.

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