Louis Vuitton hit with another class action in Salesforce-related data breach

Louis Vuitton class action overview:

• Who: Plaintiff Adriana Winkler filed a class action lawsuit against Louis Vuitton North America Inc.
• Why: Winkler claims Louis Vuitton failed to protect consumers’ personally identifiable information from a data breach.
• Where: The class action lawsuit was filed in New York federal court.
• How to get help: Did you receive notification that your information was compromised in the Louis Vuitton data breach? See if you’re eligible to pursue compensation.

A new Louis Vuitton class action lawsuit alleges the company failed to protect consumers’ personally identifiable information (PII) from a data breach that resulted in the unauthorized access and theft of the data.

Plaintiff Adriana Winkler’s class action lawsuit claims Louis Vuitton failed to protect consumers’ PII, including names, addresses, dates of birth, driver’s license numbers and partial Social Security numbers, from a data breach involving its Salesforce database.

Winkler argues Louis Vuitton failed to implement basic and fundamental data security practices and ignored warnings from Salesforce and Google’s Threat Intelligence Group that a cybercriminal organization called ShinyHunters was using a common social engineering technique called voice phishing to gain unauthorized access to the company’s systems.

“Despite GTIG’s and Salesforce’s extensive and express warnings, Louis Vuitton failed to take appropriate steps to prevent the unauthorized access,” the Louis Vuitton class action says.

Winkler wants to represent a nationwide class of individuals who had their PII compromised in the Louis Vuitton data breach. She demands a jury trial and requests declaratory and injunctive relief and an award of damages for herself and all class members.

Class action: Louis Vuitton failed to implement basic security measures

Winkler claims Louis Vuitton failed to implement basic security measures such as restricting network access, enabling multi-factor authentication and using security tools available in Salesforce Shield.

“Defendant failed to take the necessary precautions to safeguard and protect Plaintiff’s and Class Members’ PII from unauthorized access and exploitation,” the Louis Vuitton class action says.

Winkler argues Louis Vuitton’s failure to protect consumers’ PII has resulted in substantial injuries, including invasion of privacy, lost time and expenses mitigating the risk of data misuse, and diminishment in the value of their PII.

“Plaintiff further believes that hers and Class Members’ PII has or will be published for sale on the dark web following the Louis Vuitton data breach, as that is the modus operandi of cybercriminals that commit cyberattacks of this type,” the Louis Vuitton class action says.

Winkler claims Louis Vuitton is guilty of negligence and breach of implied contract and violated the Maryland Consumer Protection Act.

Last August, a number of customers filed lawsuits against Louis Vuitton after a data breach allegedly impacted more than 400,000 people worldwide.

Was your personal information compromised in the Louis Vuitton data breach? Let us know in the comments.

The plaintiff is represented by Steven M. Nathan, Renner K. Walker and Gisela Rosa of Hausfeld LLP, James J. Pizzirusso and Nicholas U. Murphy of Hausfeld LLP, Dena C. Sharp and Adam E. Polk of Girard Sharp LLP and Jason L. Lichtman and Sean A. Petterson of Lieff Cabraser Heimann & Bernstein LLP.

The Louis Vuitton class action lawsuit is Winkler, et al. v. Louis Vuitton North America Inc., Case No. 1:26-cv-00702, in the U.S. District Court for the Southern District of New York.

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