Car dealership lawsuit: Did a dealership keep texting you?

You may be entitled to compensation for unwanted marketing text messages.

ATTORNEY ADVERTISING
Eisenband Law P.A.
Michael Eisenband
Licensed in Florida Office Location: Fort Lauderdale, FL

If a car dealership continued sending you unsolicited text messages after you told it to stop, you may qualify to join a car dealership lawsuit investigation.

What to know about the car dealership text message lawsuit investigation 

• Core Issue: Car dealerships may be violating federal telemarketing laws, including the Telephone Consumer Protection Act (TCPA), when they continue sending marketing text messages after consumers ask them to stop.

• Who it Affects: Individuals who continued receiving marketing or promotional text messages from a car dealership after replying STOP or otherwise asking the dealership to stop contacting them.

• Harm/Impact: Unwanted dealership texts can be intrusive and frustrating, particularly when consumers have already taken steps to stop the messages.

• Legal Status: Attorneys are investigating potential TCPA lawsuits involving unwanted marketing text messages from car dealerships.

• Take Action: If a dealership continued texting you after you opted out, complete the form on this page to find out whether you may qualify to pursue a car dealership text message lawsuit.

What is the car dealership lawsuit investigation about?

Consumers across the country are pursuing legal action against car dealerships that allegedly violated federal telemarketing law by continuing to send marketing text messages after consumers asked them to stop.

These claims allege that:

• Car dealerships continued sending promotional or marketing text messages after consumers asked them to stop, including when consumers replied STOP, END, CANCEL or UNSUBSCRIBE.
• Continuing to send unsolicited text messages after a valid opt-out request may violate the TCPA.

If you received marketing texts from a car dealership after opting out, you may qualify to join a car dealership lawsuit investigation.

Who qualifies for the car dealership text message lawsuit investigation?

You may qualify for a TCPA lawsuit if the following apply:

• You received marketing or promotional text messages from a car dealership.
• You replied STOP, END, CANCEL or UNSUBSCRIBE, or otherwise asked the dealership to stop contacting you.
• You received at least one additional marketing, promotional or spam text message after asking the dealership to stop.

Time limits may apply. Do not wait to check whether you may qualify.

Legally reviewed by: Michael Eisenband
Attorney, Eisenband Law, P.A.

The law firms responsible for the content of this page are: Eisenband Law, P.A.; Fort Lauderdale, FL; 954-732-2792; www.eisenbandlaw.com and LegaFi Law LLC (an Arizona law firm), 888-4-LegaFi, www.legafi.com.

Case updates

Legal status as of November 2026

• November 2026: Attorneys are investigating potential TCPA claims involving unwanted marketing text messages from car dealerships.
• April 2024: JK Buick GMC reached a $130,000 settlement resolving allegations that it continued sending marketing text messages after consumers asked it to stop.

This page was last reviewed and updated in November 2026 to reflect the latest case developments.

Frequently asked questions about car dealership text message lawsuits

What is the TCPA, and how does it protect consumers?

The Telephone Consumer Protection Act (TCPA) is a federal law that protects consumers from unwanted telemarketing calls and text messages.

Under the TCPA, businesses must follow certain rules when contacting consumers for marketing purposes. These include obtaining consent when required and honoring requests to stop receiving messages, such as when a consumer replies “STOP” to a text.

Consumers who receive text messages that violate the TCPA may be able to pursue compensation of $500 per violation, or up to $1,500 for willful violations.

Are car dealerships allowed to send marketing text messages?

Yes. Car dealerships can send marketing text messages as long as they comply with federal telemarketing laws, including the TCPA. If a dealership fails to meet these requirements, consumers may be able to take legal action.

What should I do if a car dealership keeps texting me after I reply STOP?

Keep records of the messages you received. If possible, take screenshots of your request to stop receiving texts, any confirmation from the dealership and the messages you received afterward. The dates, times and content of these messages may be important when evaluating a potential claim.

You can also complete the form on this page to find out whether you may qualify for a car dealership text message lawsuit.

How many unwanted texts do I need to qualify for a car dealership lawsuit?

You may qualify for this investigation if you received at least one marketing or promotional text message from a car dealership after asking it to stop contacting you. Complete the form on this page to find out whether you may be eligible to take legal action.

Can a dealership text me if I purchased a car or had my vehicle serviced there?

Purchasing a vehicle or having it serviced at a dealership does not automatically give the dealership permission to send marketing text messages. Even if you previously provided your phone number, the dealership must comply with federal telemarketing laws, including honoring requests to stop receiving texts.

Is there a deadline to file a car dealership text message lawsuit?

TCPA claims are generally subject to a four-year statute of limitations, meaning consumers typically have four years from the alleged violation to pursue legal action. However, filing deadlines may vary depending on the circumstances of the claim. An attorney can help determine which deadlines may apply to your situation.

Fill out the form on this page to see if you qualify for a free case evaluation.